Category: Physical Therapy

New Brand Identity for Washington Pediatric Therapy

New Brand Identity for Washington Pediatric Therapy

Washington Pediatric Therapy specializes in providing therapy services to children from birth to seven years of age. When the owner contacted Sport Creative she said “My business is doing great so I don’t need a brand overhaul to bring in new patients, but I want my logo and website to match the professional services I provide.” Music to my ears. She understands the importance of strong branding to communicate a message to current patient families as well as potential clients.

As a kid, I was fortunate enough to spend a fair amount of time in doctor’s offices and operating rooms, so I felt like I had an insider’s perspective on being a kid who requires professional medical services. Washington Pediatric Therapy’s logo needed to appeal to parents, but also make the young patients feel comfortable – a marketing magnet on the fridge from WPT should help make the prospect of a home visit from a therapist seem like fun! And so the playful child logo emerged.

 

Logo Refresh for Total Health Physical Therapy

Logo Refresh for Total Health Physical Therapy

When the owner of Total Health Physical Therapy – Lisa Klein, PT, IMT.,C. – approached Sport Creative, her practice doors had been open for several years, her patient load was robust, and she was very well-respected in her field. It was time, she acknowledged, to align the practice’s brand identity with the professional services and environment she provided her patients.

We got her set on a new track with a refreshed logo,  and a communications pacakge including new business cards, letterhead and #10 envelopes.

Vibrant New Website for WeCanRow DC

Vibrant New Website for WeCanRow DC

WeCanRow DC is a non-profit organization dedicated to brining the joy and healing power of rowing to women of all backgrounds and abilities, in any stage of breast cancer recovery. When this great group of ladies reached out to Sport Create with ideas for a new website, I jumped at the chance to partner with them.

When we started working with WeCanRow DC, they already had a successful 10-year history … and the website was harkening back to its early days. This vibrant, life-changing group wanted and needed a web presence that was more rowbust (get it? rowbust?), interactive, and informational. We completely transformed the site by adding engaging photo galleries, detailed event calendars, donation collection capabilities, contact forms, and social media integration.

To find out more or join, visit www.wecanrowdc.com.

 

New Logo for Womb Physical Therapy

New Logo for Womb Physical Therapy

When two highly-skilled and well-respected physical therapists joined forces to create Womb Physical Therapy for women, mothers, and babies, they knew they had something special to offer the Washington, DC area. With advanced degrees and years of experience treating patients, Womb approached Sport Creative to help move their brand identity in a new, more polished and professional direction.

Located in the heart of the nation’s capital, serving intelligent, professional, and self-assured women, we thought it important to think outside the box of pastels and soft fonts that are often employed to connote concepts of femininity. A bolder color palette added some sass to fit the therapists’ personalities and support a strong sense of self-esteem.