The National Basketball Association unveiled its logo for the 2015 All Star game today. The event, to be held Feb. 15, 2015 at Madison Square Garden, will be co-hosted by the Brooklyn Nets and New York Knicks.
Playing off of New York’s iconic subway signage standards, the All-Star logo includes BKN and NYK as “station names,” and 2015 somewhat cleverly displayed in discs like various subway lines. But the proto-map on the right leaves an awkward negative space in the center of the design and the text alignment is, well, non-existent. Check out the second image in the gallery for my reworked version with alterations.
Let’s just hope this is a draft. The NBA has six months to clean up this mess of a train wreck.
Check out the original New York City Transit Authority Graphics Standard Manual at http://thestandardsmanual.com/